We're Rare™ — a brand
and design agency,
blending strategy & AI with creative craft

18+ years of designing brands, places and products that people love.



Rooted in culture and driven by curiosity, we work with people who are determined to make great things and enjoy the journey along the way
Global
Creative Collabs
Studio
Creative Partnerships
"Rare elevated every layer of our brand’s online presence. From motion details to structural layout, every piece felt crafted and intentional. The site not only looked beautiful but performed well too — and the entire collaboration process was smooth."

Lisa Kuroda
Founder, Studio Analog

"Gagan approaches every project with a deep sense of purpose. His work is never just about the surface — it’s about how each element functions, connects, and flows. He brings logic, sharpness, and confidence to every decision, and his build quality."

Daniel Reyes
Director, Framehaus

"Gagan's ability to merge storytelling with clean interaction design is unmatched. Rare Xperience Studio understands not just how things should look, but why they should look that way — and that insight came through in every part of the work."

Mei Tanaka
UX Designer, Nuro

"Working with Rare Xperience Studio was more than just hiring a designer — it felt like bringing on a creative partner who truly understood our goals. He took our raw ideas, added clarity, and transformed them into something that not only looked stunning."

Julian Pierce
Director, Vektor Inc.

"Both Gagan and his partner Preet brings a rare balance of creativity and discipline. He’s incredibly fast without ever sacrificing attention to detail. From early ideation to the final product, his process is intentional, his communication is clear."

Hana Samoto
CEO, Willow Studio

















